Today’s technology has made marketing tools more accessible, especially for small and medium-sized businesses. This has changed the way people view the role of a marketing consultant.

In many ways, the role has changed and it is not always to do but to guide.

That is why I believe we have become Marketing Coaches. Pointing the way and providing expertise so that clients do not need to start from the basics, make unnecessary mistakes and can get on with obtaining the required business results. At times, that even requires rolling up the sleeves and getting the job done.

As Marketing Coaches, we provide an objective view and offer alternatives that may not have been considered. This is what we do. Find the best solution(s) to communicating with your target audience. It does not matter whether they are a customer, supplier or any other stakeholder that will assist towards your business success.

Here is how we do it.

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